Strategic social media content & design

CUSTOM CRAFTED EXCLUSIVELY FOR YOGA STUDIOS
Packages starting at $297
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Social media content strategy & design

designed for yoga studios by a yoga studio owner

Every aspect is fully managed. You review and approve the strategy and content. We handle design, writing, scheduling, and reporting. No more Sunday night content panic hours.

DATA THAT TELLS A STORY

Social Media is Not a Bulletin Board

A strong social presence does more than announce classes and intro offers. It increases visibility, builds trust, deepens community connection, and guides prospective students toward booking and long-term retention.

Why the
Studio Strategist?

We Know Yoga Studios

As a former yoga studio owner, we understand the challenges of visibility, engagement, and consistently marketing your studio while managing everything behind the scenes.

Strategy-Led Content Creation

This isn’t random posting or generic content. Every reel, caption, and content direction is designed to support visibility, audience connection, and studio growth.

Consistency That Builds Momentum

Consistent, professionally branded content helps your studio stay visible, build audience trust, and remain top-of-mind with current and potential students.

PACKAGE 1

Studio Social Presence

Designed to give you back valuable time by taking social media management off your plate and creating space for you to focus on running your studio.

The first month (stage 1) is only $297 and focuses on establishing the systems, processes, and organization needed to support consistent, effective, and streamlined social media management long term (stage 2), for as little as $430 per month!

STAGE 1

$297 one time • first month only

Account setup & foundational preparation

  • First month • $297
    Account setup and foundational preparation

    Includes

    • 45-minute kickoff onboarding call

    • Client portal setup + preparation

    • Studio asset gathering + organization

    • Audience and brand familiarization

    • Social media profile review

    • Content organization + workflow setup

    • Foundational hashtag set creation

    • Monthly content calendar set up

    • Scheduling and publishing systems set-up

STAGE 2

$430 monthly • beginning month two

Ongoing Social Media Support

  • $400 monthly • beginning month 2
    Ongoing monthly management

    Includes

    • 1 custom reel per week

    • 2 custom feed posts per week

    • 2 platforms, Instagram and Facebook

    • Light promotional support for classes, workshops, and studio events

    • Brand-aligned content creation

    • Basic caption writing

    • Foundational hashtag support

    • Content scheduling and publishing

    • Monthly analytics overview

    ——

    A four-month minimum commitment is required to allow time for consistent visibility, stronger audience engagement, and more sustainable long-term momentum. This commitment includes the initial setup month.

PACKAGE 2

Studio Strategic Growth

Designed to create a more strategic and conversion-aware marketing system that helps turn visibility into trust, and trust into consistent bookings.

Your first month (stage 1) is only $397 and used to strengthen your studio’s social media foundation through platform refinement, content organization, visibility optimization, and strategic preparation for ongoing marketing support. Stage 2 begins in your second month, onward, at $545 monthly.

STAGE 1

$397 one time • first month only

Account setup & foundational preparation

  • First month • $397
    Account set up and foundational preparation

    Includes everything in Studio Presence, plus:

    • Audience, brand, and analytics alignment

    • Platform and content performance review

    • Social profile refinement and optimization

    • Brand identity and audience alignment

    • Content organization and workflow setup

    • Strategic and optimized content calendar setup

    • SEO-informed hashtag and keyword strategy

    • Scheduling and publishing system preparation

    • Content direction and promotional planning

    • Optional Canva Brand Kit setup

STAGE 2

$545 monthly • beginning month two

Ongoing Strategic Social Media Support

  • $525 monthly • beginning month 2
    Ongoing monthly management

    Includes everything included in Studio Presence, plus:

    • 3 (total) custom reels per week designed to support stronger reach, visibility, and audience growth

    • 2 (total) custom branded posts per week

    • Caption writing designed to strengthen visibility, engagement, and audience connection

    • Content scheduling, optimization, and publishing

    • SEO-informed social media support including keyword and hashtag optimization

    • Promotional support for intro offers, workshops, memberships, and studio events

    • Monthly analytics, performance insights, and content refinement

    —

    A four-month minimum commitment is required to allow time for consistent visibility, stronger audience engagement, and more sustainable long-term momentum. This commitment includes the initial setup month.

What Clients Say

Working with Sarah felt very easy and natural from the beginning. She really understood the feeling of our studio and helped our Instagram finally reflect the sense of community and warmth we try to create in person. What stood out most was how deeply she understands the day-to-day reality of running a yoga studio, the flow of everything behind the scenes. Very aligned and supportive.

— HANA, PIONEER ST YOGA

Solo yoga teacher here and do not want to spend one more Sunday fighting for my life in Canva every again. I will lose hours trying to make posts and still end up with maybe two I don’t completely hate. After the first meeting, Sarah understood my teaching style and philosophy. She somehow made all my posts feel cohesive, calm, and actually reflective of my practice. The entire process was easy, low-stress, and far more organized than I expected. Loved working with her.

— ROD, R SPRINGFIELD YOGA

Sarah totally got our studio from day one. She captured our energy, community, and personality so naturally online that our social media finally feels like an extension of the actual in-studio experience. Students walk in already understanding our vibe and that has made a huge difference. So grateful for her creativity, intuition, and support.

— ALEX, BFIT YOGA・HIIT・PILATES

frequently asked questions

Have additional questions?

Send us a message, or book a free 30-min dscovery call.

  • Getting started is simple. Book a free consultation call, and we’ll spend time talking through your studio, goals, challenges, and where support would be most impactful. You’ll have space to ask questions, explore ideas, and get a feel for how the process works. If it feels like the right fit on both sides, we’ll move into next steps and create a clear plan forward together.

  • The basic package is $297 for the first month and $430 per month after that.

    Our most popular package—the Studio Growth package—is $397 for the first month and $545 for each month after that.

  • After your consult call, most studios are onboarded and start Stage 1 within 7 to 10 days.

  • You own all final deliverables. Examples of this include completed designs, website assets, graphics, written content, or other finalized materials approved by Client for implementation or use.

    —

    The Studio Strategist retains ownership of all preliminary, exploratory, unused, or unapproved work created during the design process. This may include concepts, drafts, mockups, alternate designs, strategy explorations, working files, and proof-of-concept materials.

  • All packages include Facebook and Instagram. If you want support on other platforms, let's talk. I can always add that on.

  • Every content plan goes through your approval before anything is published. I build in a revision round so you can request changes before anything goes live. Your voice and brand always come first.

  • We currently work with studios in the US and Canada. If you're outside those regions, reach out — we'd love to hear from you!

  • Because meaningful growth takes consistency.

    The first month is about building the foundation—refining your brand voice, visual direction, and content strategy. The second month builds momentum through consistency, audience trust, and stronger engagement. By the third month, the data becomes clearer, the strategy becomes more refined, and studios typically begin seeing measurable shifts in visibility, engagement, and bookings.

    Social media works best as a long-term ecosystem, not a quick fix. For example, social media platform algorithms tend to distribute content more often once an account is posting consistently and generating reliable engagement signals.

    The three-month commitment gives the strategy enough runway to gain traction and produce meaningful results.

  • Yoga studios are my specialty, but I’d love to meet you and chat about what you’re thinking! I’m open-minded!